Customer Relationship Management Insights & Growth Strategies

Insights on customer engagement strategies, sales pipeline optimization, CRM best practices, automated communication, and proven tactics to build lasting client relationships.

How CRM teams should operationalize California’s expanded deletion rights (SB 923): a short checklist for sales & customer‑success
Operations 8 min

How CRM teams should operationalize California’s expanded deletion rights (SB 923): a short checklist for sales & customer‑success

Practical, step‑by‑step checklist to make CRM systems and team processes SB 923‑compliant before Jan 1, 2027: inventorying third‑party data, adding webform intake and routing, building suppression lists and reversible deletion flows, updating automations and segmentation, SLA and audit‑trail templates, and communication scripts to preserve account context and forecasts.

Juan Cabrera
Founder of SoftWorks Global & Business Systems Researcher